Feol?-Hinricher Selects Vocus' Small Business Edition for Public Relations and Online Marketing
Lanham, MD (Vocus) April 11, 2008 -- Vocus, Inc. (www.vocus.com), (NASDAQ: VOCS) a leading provider of on-demand software for public relations management, today announced that the Feol-Hinricher Companies, a full service real estate investment consulting firm, has selected Vocus' Small Business Edition (www.vocus.com/sbedemo) (SBE) to promote its business. Using Vocus SBE, Feol-Hinricher (www.fhcompanies.com) will be able to meet its online marketing (www.vocus.com/sbedemo) and public relations needs by creating publicity, increasing traffic to its website and generating sales leads.
"We had tried outsourcing our PR and SEO needs but were unable to produce the desired results," said Ryan L Hinricher, co-founder of the Feol-Hinricher Companies. "With Vocus' SBE, the features and control you have is amazing. Now, I have full control over my PR campaigns as well as the ability to measure the results."
Hinricher continued, "I'm a numbers guy and being able to measure results is the key to stretching your dollar, especially when you are bootstrapping a company. Vocus has been incredible from the initial point of contact to the editorial staff at the news desk."
With an equity stake in IT Niche (itniche.com), the Feol-Hinricher Companies is a pioneer in Internet marketing within the investment real estate world. Having sold more than 330 properties in the past 24 months as a small two man operation, Feol-Hinricher is setting a new standard for how wholesale real estate is being transacted. With SBE, the company can not only distribute its online press releases through Vocus' PRWeb platform and directly to journalists but monitor the coverage of its organization, competitors and industry.
"A tool like Vocus is critical for a small business. With SEO being so essentiall to web traffic, the Internet levels the playing field for all businesses. So to give a small business a tool that leverages both traditional media and new media is huge," said Hinricher.
"Vocus is helping us build brand equity. With a consistent marketing and PR strategy, we can increase our brand awareness over time, drive traffic to our site, increase sales, and ultimately put more money in our pocket," said Hinricher.
For more information or for a free demonstration of Vocus Small Business Edition, please visit www.vocus.com.
About Feol - Hinricher:
The Feol - Hinricher Companies seeks to provide real estate investors the peace of mind to aggressively build their portfolios through positive cash flow and instant equitable positions in real estate investment properties. The FH partners utilize their expertise to identify and offer real estate investment opportunities in undervalued markets which offer tremendous upside.
The FH Companies offers any real estate investor, regardless of experience level, a highly attractive return on their real estate investment from day one.
Capitalizing on the co-founders knowledge, education and experience in the financial, banking and real estate investment industries, individuals and private groups are empowered to invest in real estate through guided real estate acquisition which results in wealth creation, financial lifestyle change and portfolio growth.
About Vocus, Inc.:
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus is used by more than 2,400 organizations worldwide and is available in five languages. Vocus is based in Lanham, MD with offices in North America, Europe, and Asia. For more information please visit www.vocus.com or call 800.345.5572.
This release contains "forward-looking" statements that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Statements that are predictive in nature, that depend upon or refer to future events or conditions, or that include words such as "may," "will," "expects," "projects," "anticipates," "estimates," "believes," "intends," "plans," "should," "seeks," and similar expressions. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus' filings with the Securities and Exchange Commission.
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